en – Jean De Roy ● UX designer

– Portfolio

Jean De Roy ● UX designer

My name is Jean De Roy, and I come from the digital world, where I combine passion, curiosity, and a constant desire to learn. What I love most is creating intuitive, meaningful, and accessible experiences. My work is grounded in clear information architecture and a human-centered design approach that’s inclusive for all.

– My Work in the UX World

Transmedia UX focuses on the user experience across multiple channels, platforms, and touchpoints (websites, mobile apps, social media, connected devices, etc.). The goal is to ensure a smooth, coherent experience no matter where or how users interact with a brand or service.

📐 Usability and Ergonomics

An ergonomic interface is easy to understand, use, and learn. We assess clarity, cognitive load, logic of actions, feedback mechanisms, and potential errors. The challenge: helping users achieve their goals without frustration or hesitation.

🛠️ UX Design and Creation

UX design involves structuring journeys, interactions, and content to make a service simple, seamless, and enjoyable to use. It includes wireframes, prototypes, user testing, and iterative improvements. The aim: turning identified needs into effective and coherent experiences.

🗂️ Information Architecture and Content

Organizing information means structuring, prioritizing, and labeling content so it’s easy to find, understand, and use. This includes navigation, menus, labels, and taxonomy. A solid information architecture enhances clarity and mental organization.

♿ Accessibility and Inclusion

Accessible UX aims to create interfaces that are usable by everyone, regardless of physical, sensory, or cognitive abilities. It follows WCAG standards and ensures no one is excluded. Inclusion also means considering diverse contexts, use cases, and audiences.

🎯 User Understanding

Understanding users is the foundation of any UX process. It involves both qualitative and quantitative methods (interviews, observation, surveys, etc.) to identify needs, expectations, pain points, and behaviors. The goal: design solutions that are useful, relevant, and truly user-centered.

🎭 Emotional and Behavioral Design

Emotional design focuses on the affective connection between the user and the interface. It leverages psychology, micro-interactions, tone of voice, animations, and positive feedback to build engagement, trust, and delight. The experience goes beyond efficiency : it becomes memorable.

– Who am I ?

My name is Jean De Roy, and I was born in 2001. I studied Transmedia Web Design at HEAJ (Haute École Albert Jacquard). Today, I work as a freelancer. Beyond my profession, I’m a curious and creative person. I enjoy hiking, photography, playing video games, reading comics and manga, and spending time in the kitchen trying out new recipes.

– Let’s connect

If you’d like to chat, feel free to reach out!

– Phone

+32475734214

– Mail

Jean@caeiinos.be

– Linkedin

Jean De Roy

– Resume

See my resume

– My Story and Experience

I’ve taken the time to build my skills step by step, through curiosity, hands-on projects, and learning along the way. Between trainings, reading, and certifications, I’ve shaped my practice while staying open and eager to grow. Even now, I keep learning, experimenting, and challenging myself

💼 Experiences

2021-2024

Ancestra (Carnières)

Website creation and maintenance

2023

Spade – internship (Saint-Gilles)

WordPress development and marketing campaigns

2023

Exquando (Wavre)

Logo design and creation for a campaign/event

2024

Lug Management (Namur)

Maintenance, repair, and updates of the company’s website

🎓 Educations

2013-2019 (Rèves)

ISM Rèves

– General Secondary Education Certificate (CESS)
– Focus on IT & advanced mathematics

2019-2023 (Namur)

Haute école albert jacquard

– Graphic design skills (Adobe Suite, photography, drawing, etc.)
– Major in Transmedia Web Design: web, UX, and basics of transmedia

2024 (Gosselies)

IFAPME – “Starting My Business” Program

– Introduction to business management and taxation
– Training in neuromarketing and communication

📜 Certifications

2025

How To Design for Accessibility: for UX Designers (WCAG 2.2)

Udemy

2025

Complete Design Thinking Masterclass | eBook included

Udemy

2025

Master Digital Product Design: UX Research & UI Design

Udemy

2022

WordPress Theme Development with Twig and Timber

Udemy

2022-2023

Advanced CSS and Sass: Flexbox, Grid, Animations and More!

Udemy

– A UX Research Methodology

The methodology used is based on an adaptation of case study techniques from applied scientific research, tailored to the field of UX, in order to structure the analysis and study in a rigorous way.

🧱 1. Case Contextualization

Present the project within its broader environment: type of product or service, business objective, constraints (technical, time-related, human), target audience, and strategic stakes. This step sets the scene.

❓2. Problem / Opportunity

Describe the user need or the identified issue. It could be a behavior, a friction point, a drop-off rate, or a user sentiment. This step also helps to identify improvement opportunities.

🗂️ 3. Research Plan (Planning)

Explain how the research was structured: chosen methods (user tests, interviews, surveys, etc.), participant profiles, timeline, and tools used. This section justifies the rigor of the approach.

🔍 4. Research Phase

Group together all the identified units of analysis to address the problem statement. Each unit corresponds to a specific aspect of the product or user experience to be observed.

🎯 4.1 Unit of Analysis

Specify what was precisely observed or studied: a user journey, a specific interface, a feature, or a behavior. This helps to clearly frame
the UX research.

📝 4.1.1 Data Collection

Describe how the data was collected: number of sessions, duration, types of interactions, noteworthy feedback or anecdotes. This section offers a concrete look at the fieldwork.

📊 4.1.2 Data Synthesis

Provide a clear reading of key insights, distinguishing patterns, critical points, surprises, or contradictions. This synthesis supports
UX decision-making.

❌ 4.1.3 Pain Points

List the issues or frustrations encountered by users. These can be functional, cognitive, emotional, or ergonomic. These are the primary UX targets for improvement.

✅ 4.1.4 Positive Findings

Highlight what worked well: smooth behaviors, expressed satisfaction, appreciated elements of the interface or service. These strengths can be preserved or reinforced.

💡 5. UX Recommendations

Present the suggested directions to address the identified issues. They should be backed by evidence, prioritized when possible, and clearly linked to observed insights.

🧩 5.1 Proposed Solutions

Detail the concrete solutions envisioned: redesigning a screen, changing wording, simplifying a flow, adding features, etc. This is where UX
principles take shape.

📐 5.2 Deliverables / Prototypes

Show the outputs produced: wireframes, mockups, user flows, storyboards, etc. These allow for a quick visualization and testing of the
proposed transformation.

📘 6. Learning & Transposition (Conclusion)

Close the case study with a reflection: what lessons were learned? What are the implications for the team, the organization, or future projects? This demonstrates the strategic value of the UX process.

– My Work

Each project is an opportunity to explore, solve, and learn. Through these case studies, I share my user-centered design approach, the challenges I faced, and the solutions I implemented. These examples reflect my commitment to creating useful, accessible, and consistent experiences, whether for websites, interfaces, or business tools.